برنامه ریزی و تحقیق کلمات کلیدی سودآور در گوگل (گام به گام)

زمان خواندن: 6 دقیقه

There’s a factor that many businesses and 95% of bloggers fail, and also it’s not why you probably believed before. The actual reason they fail is because any business stops working when it isn’t generating any money. And in order to start generation money you need to do a keyword planning (keyword research) to find the keywords which:

• Have good traffic (searches every month)
• Can generate money (can be monetized)

In this topic I will discuss how to do a keyword planning & research and to find good keywords to monetize your blog or website. To create a profitable business to scale or a blog with passive income. This topic as good for blog owners as well as business owners.

I will be using keyword planning & research tools like Ubersuggest و منگول ها for deeper research and check the keywords but you can use any other tools you like. I personally prefer these two and Mangools is one of my favorite because of it´s great intuitive design.

1. Getting Started

So let´s start. Take my hobbies for example. I’m passionate about mountain biking, traveling, diving, hiking in the mountains, flying drones and much more.

با این حال، اگر من تعداد بی شماری پست در مورد ایجاد کردم همه این subjects and did not make any kind of money, I would burn out all the time. And as a businesses offering different services that are not interesting for people would be a fail as well.

In any innovative electronic field if it’s video, internet growth, design, digital photography, or copywriting there are specialists as well as novices who do not really know much about how to make a good keyword planning (keyword research) to choose the right keywords and make money.

Since the majority of blog or business owners start as novices by discussing enthusiasm and also attempt to learn everything else later, they’re going to fail.

Bloggers fail not because of their passion but because they can’t transform their blog into a business. And business can fail because they offer a product or service that nobody need. To do a good keyword planning is important.

They select bad niches targeting a bad-value target market and then do not know how to make money. New blogger or business owners forget to utilize networking as well as connections that could benefit them strategically.

و همچنین آنها علاقه کافی به بازار خود برای افزایش ترافیک وب سایت ندارند. میخوام برات خوب پیش بره

Prior to releasing your blog or business website, it’s essential to choose a niche that is based not on enthusiasm, but on 3 business elements:

• ظرفیت طرح مخارج بازار هدف
• اهرم تخصصی
• نیاز بازار

2. What Are Your Skills?

از خودت بپرس:

• تجربه تخصصی من چیست؟
• چه پیوندهایی در صنعت خود دارم؟
• آیا می توانم این تجربه را مستقیماً در یک وبلاگ قرار دهم؟

اگر شما یک کارگر حرفه‌ای در منطقه‌ای هستید، ممکن است پایگاهی از مشتریان داشته باشید، تماس‌هایی از گروه‌های ملاقات محله‌ای داشته باشید، و حتی تأثیرگذارانی را که در گذشته از آنها راضی بودید، درک کنید.

You can increase the development of your successful blog or website and learn how to make money if you can take advantage of these and get in touch with them in the future.

3. Potential Audience Budget

برای ارائه یک محصول خوب در سایت خود، باید برخی از مشکلات ناراحت کننده را برای بازار هدف خود برطرف کنید. مردم دوست دارند در مورد راه حل های مشکلات خود مطالعه کنند.

You ought to deeply recognize your audience’s difficulties so you can supply one of the most sought-after options as a blogger or business owner. Doing a good keyword planning will help you to find those “difficulties”.

با بررسی سوله های خاصی که به آن تعلق دارید، شروع کنید. به این ترتیب، صلاحیت نام دامنه شما بسیار سریعتر می درخشد.

Do not assume that after you have learned that, you just need to open a common checklist of 100 particular niches and find a good one you loved. You need to do more to learn how to make money.

Which is the most crucial aspect when picking the niche for your successful blog or website? Just how much $$ is your target market able to spend. Let’s assume you are going to create a blog or website in the مخصوص طراحی خانه موقعیت مناسب، جایگاه.

The subjects might pull in various readers. Site visitors can include professional indoor designers, university students, as well as also stay-at-home dads and mommies that want the inspiration for house decor.

To start making money from this particular niche, you would certainly create a brand-new blog or website and also relocate your readers into the sales funnel:

• Initially, you’d attract a target market with articles or ads
• شما مطمئناً "پیشنهاد محصول رایگان" را برای به دست آوردن امکان انتخاب ایمیل ایجاد خواهید کرد
• You might start to use affiliate marketing to try and promote home decoration and brands or sell your own products
• You would provide your e-mail subscribers with a $500 online training course concerning 10 Layout Tips for the Modern Residence or sell personal consultations.

Absolutely nothing is bad with this strategy this is often what most successful blog writers or business owners do, as well as it will make passive income but you will need to wait a number of years of building your target market instead of learning how to make money today.

آیا این یک بود از نظر مالی برای مخاطبان مفید است? دانشجویان دانشگاه، خانه نشینی و همچنین چند کارشناس با دستمزد معمولی؟

راز اینجاست شما به سادگی نیاز به تغییر دارید یک کلمه in your specific niche, you will boost your blog or site’s earnings capacity by 100x. You need to modify “house design” to “office design.” Let me describe.

با گنجاندن یک عنصر B2B، شما فقط مخاطبان خود را از افراد کم درآمد و همچنین به مشاغل تبدیل کرده اید enhanced your blog or site’s earnings capacity by 100x that is how to make money blogging or as business owner and really good money.

با این کار به آن فکر کنید. اگر به جای افراد، برای سازمان های بزرگ بازاریابی می کنید، فقط به دلیل دو عامل می توانید درآمد بیشتری کسب کنید.

اولین مورد این است که شرکت‌ها و کسب‌وکارها وجوه اضافی ارائه می‌دهند و دوم، همه اینها از جیب خودشان بیرون نمی‌آید.

The attractive feature of this way is that your blog / website launch, content approach, and also sales channel are nearly identical for both the B2C “house design” and also B2B “office design” specific niches.

Here’s the good component in learning how to make money in this way: while your B2C “house design” monetization quit at a $300 course, the B2B “office design” particular niche does not simply quit there.

بعد از اینکه برند تخصصی خود را ساختید، در نهایت به شما یک حرفه ای طراحی B2B می گویند. این تأثیر باعث می شود که قیمت پروژه یا کار شما از یک ارائه وابسته $20 یا دوره آموزشی $500 به هزینه های مشاوره تکراری $5000 در ماه افزایش یابد.

Comprehending your audience’s discomfort factors isn’t enough. To change your income by 100x, your audience requires to be in a profitable B2B specific niche as well as pay on a month-to-month repeating basis. With this technique, I absolutely think you can make $1000/ month in 3 months (with a brand-new blog).

After discovering a lucrative audience to offer value, the next action is to find the strategic benefits you might have over others.

و هنگامی که به سادگی شروع می کنید، ممکن است ارتباطات خوب متفاوتی نداشته باشید یا تعداد زیادی نداشته باشید. ممکن است فکر کنید و از خود بپرسید: "چرا کسی می خواهد با من کار کند؟" استفاده از پس زمینه به شما کمک زیادی می کند.

4. Use Your Skills to Pick the Keywords

Prior to getting going, you must do good keyword planning (research) and find out if there are searches for the subjects you could cover or products to sell and if it is possible to monetize them.

هنگامی که لیستی از مهارت ها و همچنین علایق خود را تکمیل کردید، موقعیت های خاصی را انتخاب کنید و همچنین به 10 عبارت کلیدی برتر فکر کنید.

Next, utilize keyword planning & research tools like Ubersuggest یا بهتر منگول ها برای تحقیق عمیق تر و بررسی کلمات کلیدی.

These tools will really help you to make good keyword planning (research) for creating good content, services and help you to learn about the keywords.

Some things to remember when doing keyword planning & research. Look at your leading keywords if their search volumes are over 5000 this reveals that there is a good rate of interest in these topics.

Let’s check the “office design” keywords:

It has over 6600 searches every month. This is a niche with interest! You can also see that “office design for home” is trending right now and has even more searches. That is not surprising.

پس از آن، نمره دشواری کلمات کلیدی را در نظر بگیرید. این یک عدد از 0 تا 100 است و نشان می دهد که کسب یک موقعیت بالا در جستجوی عبارت جستجو در گوگل چقدر دشوار خواهد بود.

The competition may be high if your keywords score of difficulty is 50 or greater.

هدف عبارات کلیدی با جستجوهای ماه به ماه زیاد است اما نمره دشواری تا حد امکان پایین است تا اطمینان حاصل شود که می توانید ترافیک وب بیشتری را با رقابت کمتر به دست آورید.

“Office design for home” has 9900 searches and a difficulty score of 38. This is great! But don’t forget that your main focus should be B2B.

Your new blog or website is going to have DA (domain authority) 0 which means Google doesn’t know who you are and not going to show your posts high on searches until you prove it.

راه برای انجام این کار، گرفتن بک لینک است (در ادامه در مورد آن صحبت خواهیم کرد). بنابراین به همین دلیل است که می خواهیم چند کلمه کلیدی را با آن پیدا کنیم رقابت کم.

به پایین پیمایش کردم و چند کلمه کلیدی B2B و با نمرات سختی بسیار پایین پیدا کردم:

Nonetheless, if you see a website with a DR under 50 on the first page, that’s excellent because you can write better content and outrank them in some time.

5. نتیجه گیری

To summarize, when looking for market needs, look for keywords with:

• جستجوی ماهانه بالا
• نمره دشواری زیر 50 برای یک کلمه کلیدی
• رقبای با DR زیر 50

همانطور که قبلاً گفتم می توانید استفاده کنید Ubersuggest یا منگول ها برای تحقیق کلمات کلیدی Mangools همچنین ابزارهای قدرتمندی را برای تجزیه و تحلیل بک لینک و رقبا با جزئیات عمیق تر ارائه می دهد.

This will help you to find better keywords and analyze competition and learn how to make money blogging or selling the right product or service even faster.

به آن توجه کنید تا جایگاه خاص خود را بر اساس پتانسیل بازار هدف، بودجه و همچنین تقاضای بازار انتخاب کنید.

Change audience to B2B to make sure there’s the possibility to 100x your profits. As well as make certain your niche has market needs.

Enthusiasm doesn’t develop cash, cash develops enthusiasm in the end.